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5 Tips for Building Brand Believers
By Vilan Trub, Business Wire Bernadette Morris, CEO and President of Black PR Wire, and Raschanda Hall, Director of Global Media Relations at Business Wire, cohosted a conference spotlighting the best...
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PR Tip: How to Keep Track of the Universe of Tech Events
by Travis Van, Founder, ITDatabase and Vilan Trub, Business Wire It’s getting hard to even think of tech as an “industry” anymore. Tech is much bigger than any one vertical (like automotive or...
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Nintendo Just Showed Us: The News Release is Having a Moment
By Vilan Trub, Business Wire Half a million views in a single day, and counting, is no easy feat. A news release from Nintendo this week accomplished just that, and every communications pro should take...
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Peter Shankman Does it with Pizza: How to Build a Professional Relationship
By Vilan Trub, Business Wire At the recent HUB Convene event, we had the opportunity to hear from Peter Shankman, a communications pro with a lot on his mind, especially about airlines and a certain...
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Snacking On News … Will It Fill Your Brain?
By Simona Colletta, International Media Relations Specialist – Paris The internet helps people understand new things like the best way to clean a bicycle chain, proper snooker techniques, and how to...
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[DOWNLOAD NOW] Business Wire Launches Let’s Get Visual: Multimedia and the...
Earlier today, CommPro.biz published a piece outlining the new Business Wire multimedia report Let’s Get Visual: Multimedia and the News Release. This guide offers comm pros best practices for...
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Armenian Media Today: Q&A with Gegham Vardanyan
By Kai Prager, Senior Media Relations Specialist, Business Wire Frankfurt Armenia is a country with an ancient cultural heritage that once reached from the Mediterranean to the Caspian Sea. It also was...
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Taking Stock of the World Media – A Recap of the Global Media Forum
By Kai Prager, Senior Media Relations Specialist – Frankfurt In crisis situations around the world, the media has an undeniable impact on perception of events. It also shapes public opinion and can...
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Business Wire’s 2015 Media Survey Reveals Best Practices in Media Relations
By Serena Ehrlich, Director of Social & Evolving Media, Business Wire Earlier this year, Business Wire asked reporters worldwide their preference for being pitched – from the type of news they...
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Seattle Journalists Offer Insights; Pitching Advice at Media Roundtable
by Matt Allinson – Media Relations Manager, International Markets Seven superb Seattle journalists assembled downtown on a gray December day for Business Wire Seattle’s media “speed dating” event. The...
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